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Overflow

Ah, what might have been! This logo was created for a weekend evening church service that never actually materialized. The concept was to position the service as an "overflow" or additional opportunity for praise and teaching on Saturday night. The water ripples in the logo were created by marrying the lettering with a photograph in Adobe Photoshop.

I really feel this was a great design that served the concept well. Most designers have a stack of these "unused logos" in their closet somewhere. For some reason, they always seem to be the "best ones".

  For Further Reading On This Topic...

How to Design Logos, Symbols and Icons: 24 Internationally Renowned Studios Reveal How They Develop Trademarks for Print and New Media

Logo Design That Works: Secrets for Successful Logo Design (That Works Series)

> Click for more books and periodicals on designing.

Copyright Eugene L. Mason. All rights reserved.

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Project type:
Full-color logo

Project specifications:
The logo was created Adobe Photoshop. The typeface used is Adobe Helvetica Condensed Black.

Design:
Gene Mason