About the "Rose" Design
Although a beautiful and classic symbol, the rose is actually not a biblical symbol for Christ--it is not mentioned in the New Testament. Several authors and hymn writers through the years have used the rose as a symbol for Christ. In Latin Christian iconography the first use of the rose appears in the scenes representing the next world, paradise, together with the lily and other flowers. These flowers also became symbols of virtues and of categories of the elect; for example, the red rose for martyrs. In creating this design, I felt the simple geographic shapes keep the flower from looking too feminine. It also helps the logo to communicate well at all sizes.
Suggested Colors and Typefaces
Color selections (spot colors based on Pantone coated color selector): Pantone Red 32C and 579U. Process color options can be explored using the available Layered Photoshop File (PSD).
Typeface Used: Adobe Garamond by Adobe (Click here for purchase information). Claude Garamond (ca. 1480–1561) cut types for the Parisian scholar-printer Robert Estienne in the first part of the sixteenth century, basing his romans on the types cut by Francesco Griffo for Venetian printer Aldus Manutius in 1495. So, this typeface obviously has a long and illustrious history. The modern electronic version is cleaner, but just as classic and useful as its original, used for over 500 years.
